Analyzing North Carolina's Sports Betting Revenue Insights of 2025

6 min read
Feb 17, 2025, 12:29 PM

North Carolina Sports Betting Overview

In 2024, North Carolina legalized online sports betting. Regulated by the North Carolina State Lottery Commission, the state has eight online sportsbooks, including FanDuel, DraftKings, Fanatics, Bet365, BetMGM, ESPN Bet, Caesars, and Underdog Sportsbook (local brand).

The first year of online sportsbook betting generated $583.6 million in Gross Gaming Revenue (GGR), and the state government, due to the 18% tax rate, collected over $105 million in taxes.

Use of Tax Revenue

North Carolina's government is transparent about how it uses the taxes generated by sports betting. The breakdown looks like this:

  • $2 million annually to the Department of Health and Human Services for gambling addiction education and treatment programs.
  • $1 million annually to North Carolina Amateur Sports to expand opportunities in youth sports.
  • Up to $300,000 annually to collegiate athletic departments at 13 state universities.
  • $1 million annually to the North Carolina Youth Outdoor Engagement Commission.
  • Reimbursements to the N.C. State Lottery Commission and the N.C. Department of Revenue for expenses incurred to implement and administer the new law.

Of any remaining proceeds:

  • 20% will be distributed evenly among the 13 state universities to support collegiate athletic departments.
  • 30% to a new North Carolina Major Events, Games, and Attractions Fund to foster job creation and investment in the state.
  • 50% to the state’s General Fund.

Annual Sports Betting Growth in North Carolina

2024 was the first year with sports betting financial data in the state of North Carolina. Data is pulled directly from the North Carolina State Lottery annual report.

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Monthly Sports Betting Growth in North Carolina

2024

March 2024 was the first month with complete financial sports betting data in North Carolina. Monthly data is pulled directly from the North Carolina State Lottery detailed monthly reports.

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North Carolina Sports Betting Revenue Performance

To better understand how the gross wagering revenue created by North Carolina compares to that of other states, we've chosen a few with similar populations and reliable data from 2024.

Here's how North Carolina stacks up.

State2024 GGR2024 Population2024 GGR per Capita
Michigan$481,495,654.0010,041,200$47.95
Pennsylvania$627,663,541.0012,951,300$48.46
North Carolina$583,646,811.0010,975,000$53.18
Virginia$615,044,066.938,752,300$70.27
New Jersey$1,094,630,6109,320,860$117.44

Although North Carolina's sports betting market is significantly less mature than some comparable states, it's already creating similar revenue on a per capita basis.

The Tar Heel State's combination of high population and heavy density of professional teams, as well as notable NCAA programs, gives it immense potential as a sports betting market.

Latest Updates in the Maryland Sports Betting Sector

  • February 11, 2025: North Carolina State Lottery Commission announces that the state's sports betting revenue rose 100% in January 2025 from December 2024 [InterGame, 2025]
  • February 10, 2025: State representative Erin Paré files a bill proposing citizens gain the ability to deduct gambling losses on their state tax return. [CBS17, 2025]
  • March 11, 2024: North Carolina Governor Roy Cooper places the state's first online bet on the Carolina Hurricanes to win the Stanley Cup. [Governor.NC.Gov, 2024]
  • March 5, 2024: FanDuel becomes the official sportsbook of the Carolina Panthers before online sports betting launches in the state. [Flutter, 2024]

North Carolina Snapshot

Key AspectDetails
PopulationApproximately 10.97 million residents as of 2024. (World Population Review, 2025)
Political AffiliationNorth Carolina is considered a swing state, but it recently voted Republican in the presidential election. (270towin.com, 2025)
Year Sports Betting LegalizedOnline sports betting went live in March 2024 after in-person betting had been made available in 2021. [CBS Sports, 2023]
Number of Sportsbooks OperatingThere are eight sportsbooks available in North Carolina: FanDuel, DraftKings, Fanatics Sportsbook, ESPN BET, BetMGM, Caesars Sportsbook, bet365, and Underdog Sportsbook.
Sports Betting Handle, 2024$5,357,547,407.00
Gross Gaming Revenue (GGR), 2024$583,646,811.00
Professional Sports TeamsNorth Carolina has a number of professional sports teams, including the Carolina Panthers (NFL), Charlotte Hornets (NBA), Carolina Hurricanes (NHL), and Charlotte FC (MLS).

FAQs on North Carolina Sports Betting Revenue

General Questions

When did sports betting become legal in North Carolina?

Sports betting became legal at tribal casinos in 2021 and expanded to online platforms in March 2024.

How much revenue did North Carolina's sportsbooks generate in 2024?

North Carolina sportsbooks generated $583.6 million in Gross Gaming Revenue (GGR) in 2024.

What is the tax rate on sports betting revenue in North Carolina?

The state imposes an 18% tax on Gross Gaming Revenue from sports betting.

How is the tax revenue from sports betting distributed?

Funds are allocated to state programs, youth and collegiate sports, the Major Events Fund, and the General Fund.