About Sebastián Varela

5 min read

Sebastián Varela

Tennis Reporter

Interests:

FIFA

PGA

ATP

WTA

Travel

Food

Cocktail Culture

Tattoos

International Affairs

Track and Field

About

Journalist. Founder of CLAY, a global tennis media platform. Since 2012, Sebastián has covered multiple international events for various sports outlets, including the Tokyo 2020 and Paris 2024 Olympic Games. Tennis is his specialty, and his yearly calendar is built around four essential stops: the Australian Open, Roland Garros, Wimbledon, and the US Open. His love of travel has also shaped his work beyond sports, inspiring travel chronicles from unique journeys — like crossing the Australian desert in a van or exploring a tourist-free Japan during the pandemic — published in travel magazines.

News by Sebastián Varela

04/11/2025

Sebastián Varela

“No One Criticizes the Europeans” — Frana Defends South American Fans Against Zverev’s Complaints

Sebastián Varela

Javier Frana critiques Alexander Zverev’s attitude, talks doping flaws, and shares insight on helping Nicolás Jarry manage a rare balance disorder

“No One Criticizes the Europeans” — Frana Defends South American Fans Against Zverev’s Complaints

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Paruyr Shahbazyan

Founder

Paruyr Shahbazyan started his business career as an entrepreneur in 2000. Over 13 years, he learned business and leadership, which laid the foundation for his career.

In 2013, Paruyr entered the sports and betting industry as the founder and president of Bookmaker Rating, an online media platform he led until 2020. The platform focuses on in-depth analysis and insights in sports betting and has gained a reputation for quality content.

In 2022, Paruyr co-founded Azuro, a decentralized betting protocol. This shows his commitment to technology in the sports betting space. Through all these experiences, Paruyr has been shaping and influencing the betting industry, setting new trends and standards.

Innovation in sportsbetting comes from a deep understanding of both technology and the human element of sports.

Strategic Vision

Paruyr's vision is to revolutionize the sports entertainment industry by integrating technology. He sees the future of sports entertainment as a blend of traditional sports knowledge with innovative tech solutions, like decentralized protocols, to enhance user experience and fairness. He aims to create platforms that are not only user-friendly but also uphold the highest standards of ethical reporting, contributing to a more responsible and enjoyable sports culture.

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