Ladbrokes was founded 1886 and that makes them an over a century old bookie. Needless to say that it’s one of most trusted and reliable company in the gambling industry. Despite their advanced age they are a very up-to-date bookie with lots of modern features like mobile betting platform and live-streaming. The company’s history is a rollercoaster. They had so many ups and downs one can’t even imagine. With Arthur Bendir joining the company in 1902 and moving the bookmaking operations to London officially begins the era of Ladbrokes. Back then only aristocracy and upper class could afford being among the cliente of this bookie. Later, Helen Vernet (the first woman bookmaker in the history of horseracing in Great Britain) joined the company and managed to draw an unprecedented number (for those times) of females to making bets. Nowadays, the company continues their growth by merging with Gala Coral Group and expanding into Britain’s biggest bookie.
Sports Betting Lines
Ladbrokes offers a vast betting menu. Players can find here almost any posible sport. Among most prominent markets is, of course, football which is additionally sweetened by all kinds of promos and offers. Rugby is also favored here thanks to the company being the sponsor of the Challenge Cup. Niche sports are represented by hurling, speedway and volleyball. Among mainstream sports are cricket, motorsport and boxing. Specials are also available with a wide array of political and TV markets. Live betting is also available at this bookie. In-play betting is offered on cricket, ice hockey, basketball, tennis and football. Bettors are free to use accumulators of various kinds, especially when betting on horse racing and greyhound racing.
The odds at Ladbrokes are pretty much the same you might find at some other top bookie. What truly deserves your attention is the event odds boosts, especially the ones during the Premier League games and Champions League. Not bad odds are those related to horse racing. Besides that, all players at Ladbrokes can get odds for football bets. All they need to do is tweet #GetAPrice with their combination on the Ladbrokes official Twitter account and the bookie will offer their odds for that bet. Pretty cool, huh?
Bonuses
At Ladbrokes players will be offered a great sign up bonus and that’s about it. This bookie is not known for being generous of bonuses when compared with other sportsbooks. Although, once signed up bettors will be offered several coupons to begin their betting journey with.
It’s clear that the bookie relies on their brand name and reputation and doesn’t think it necessary to lure possible customers with bonuses. You need to constantly stay tuned for more seasonal promos that pop up from time to time on their promotion page.
Deposit & Payout
Ladbrokes is no different from other top bookies when it comes to deposit and withdrawal methods. They offer Neteller, Skrill, PayPal, bank transfers, credit cards. They also support a number of payment methods that can be used by international bettors. Here you’ll also find an extensive list of currencies available for all kind of foreign bettors. If you experience any problems don’t hesitate to contact the customer support by email: support@ladbrokes.com, phone or live chat. A qualified employee will help you with any issues arising. If you don’t feel confident using English you’re welcome to speak any of the 20 languages supported.
Mobile Betting & Site Usability
Ladbrokes took their business online in 2000 and instantly turned into UK’s number one betting website. They are safe and secure. No personal info is shared with a third party. All registered players will enjoy a smooth play. The platform’s interface is neat and easy-to-use. The site has a drop down menu that will assist you in finding the right bet. The app is available for iOS and Android with a similar to the website design. Unfortunately, there are no special bonuses for mobile app users.
Conclusion
Born in the 19th and raised in the 20th century Ladbrokes is not just an old bookie, it is truly ancient. However, we all know that it’s nothing but a good thing for a business. Ladbrokes stands out in a crowd of faceless bookmakers that come and go. Every other bookie there is on the gambling market sure owes Ladbrokes their existence, since the bookie is the pioneer for nearly everything related to sports betting. Gladly, the company is only growing bigger. Choose this bookie if you’re in for a better overall betting experience than anything you might be offered at other bookies. Ladbrokes has a great reputation that only a handful of bookies could match up to them. Nethertheless, bettors would like to see more bonuses and better odds. Hopefully, these two features will improve in the future.
Pros & Cons
Pros
- Trustworthy brand;
- Helpful customer support;
- Neat website design;
- Extensive range of sports;
- Live-streaming.
Cons
- Lack of bonuses;
- Odds could be better.